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Plan_ai by Wealthype: the smart ally for financial advisory

9 September 2025

In today’s financial advisory landscape, offering a personalized service is no longer a “nice-to-have”; it is a “must-have” — the key to building solid and lasting client relationships, especially (though not exclusively) with younger generations. Every individual has unique goals, needs, concerns, and priorities. Understanding these differences requires tools capable of analyzing data in depth and turning it into actionable solutions.

What Plan_ai Is and Why It Makes a Difference

Plan_ai by Wealthype is designed to become a strategic ally for financial advisors. This AI-based platform does more than just collect data: it transforms it into actionable insights and tailored proposals. Using a Goal-Based approach, it builds a comprehensive profile for each client, integrating personal and portfolio data, goals and priorities, regulatory compliance for investor protection (MiFID and, soon, RIS), and other key information relevant to the advisory relationship.

The result is a 360-degree view of the client, reflecting both their financial situation and, crucially, their Financial Wellness Index (FWI). With the support of the platform, advisors can help clients improve this index.

What Is the Financial Wellness Index?

The FWI is a groundbreaking tool: expressed as a percentage, it indicates how well a client’s current portfolio meets their financial needs. The lower the percentage, the greater the gap to address.

The significance of this metric for advisors is clear: with an easily understandable number in hand, they can provide clients with immediate feedback on their starting point and the steps needed to improve. Much like a retirement simulator, it is both informative and motivating, capable of prompting clients to take action.

In essence, Plan_ai enables advisors — and their clients — to quickly identify areas needing attention, improving alignment between the client’s portfolio and their personal objectives.

How Plan_ai Works in Practice

For each client entered, Plan_ai generates a structured profile that includes:

  • Financial Wellness Index: showing how well the current portfolio aligns with the client’s goals.

  • Financial DNA: reflecting the client’s identity based on personal resources and objectives.

  • Simulated scenarios: projecting portfolio evolution over time.

  • Comprehensive report: consolidating all collected information in a single document.

This allows advisors to approach client meetings with clarity and address real needs with tailored solutions.

Client profiles are stored in the dedicated “Clients” section. The “Products” subsection allows uploading KIDs and other product-related documents, from which Plan_ai automatically generates a concise summary highlighting value for money, needs covered, and probabilistic scenarios.

Filters within the platform allow advisors to match unmet client needs with appropriate products, enabling quick identification of optimal solutions to present to clients.

Supporting client conversations is Talk_ai, the platform feature dedicated to content delivery.

What the Platform Offers, in Summary

In short, Wealthype provides a single platform that delivers:

  • A practical and intuitive tool to assess clients, their unmet needs, and goals.

  • A clear and concise measure of each client’s financial wellbeing through the Financial Wellness Index.

  • An overview of products that can be recommended to clients based on identified goals and needs.

  • Visually appealing content to help explain clients’ needs (retirement, protection, etc.), as well as markets, economic trends, and current events.

Two Versions, Two Targets

The platform is available in two versions:

  • B2B: designed for professional users, including networks of financial advisors, private bankers, insurance agents, and institutions.

  • B2B2C: created to provide individual advisors or insurance agents with operational and high-quality support in client relationships.

Want to See Wealthype in Action?

If you are a trainer, network manager, or executive looking to offer this service to a large group of professionals, contact us for a personalized demo — together we’ll find the solution best suited to your organization.

If you are an advisor or insurance agent, you can try our application immediately at no cost.


Are you interested to try this product? Write to us at info@wealthype.it to discover how to integrate artificial intelligence into your financial advisory process.